Sol Invictus’s Community & Environmental Goals
"I avoid grandiose plans. I start with a small piece that I can do. I go to the root of the problem and then work around it. It's building brick by brick."
Muhammad Yunus
We are an organization founded on the principles of corporate responsibility and social enterprise. Sol Invictus is a Certified B-Corp. For-benefit companies are those who incorporate social and environmental obligations over and above their legal requirements. In other words, we are a revenue generating business that works toward a socially beneficial goal. This unconventional business approach ensures that we are operating in an ethical manner, and are accountable to our social and environmental missions, in alignment with the sustainability goals of people, profit, planet.
Goal: Community Education & Energy Literacy
We are the energy efficiency & renewable energy resource
We aim to be a trusted resource for energy efficiency and renewable energy information in our region. As Western Canada’s source for green building, energy efficiency, and renewable energy guidance, we work to make reliable information accessible, practical, and easy to understand.
Our goal is to improve energy literacy by helping homeowners, builders, and communities better understand how buildings use energy, how to improve efficiency, and how renewable energy can be integrated into everyday projects. Through education, outreach, and collaboration, we provide clear guidance on green building practices, energy performance, and practical solutions to common building challenges.
By engaging with communities across Western Canada, we hope to empower people to make informed decisions that improve building performance, reduce environmental impact, and support long term resilience.
Goal: Encourage Albertans to source from sustainable, renewable and local sources.
There are many options for building in environmentally responsible ways, but it can be difficult to determine which “green” choices are truly sustainable. We help clients identify practical, cost effective materials and renewable energy products that align with their project goals and budget.
Our team can evaluate the costs and benefits of different materials, systems, and suppliers, from flooring in a renovation to mechanical systems for an off grid cabin. We also prioritize products from manufacturers committed to responsible practices, helping reduce environmental impacts across the supply chain, including emissions, energy use, health impacts, waste, and material life cycles.
We can also help connect you with local renewable energy retailers and suppliers in Central Alberta.
Goal: Work as part of a collaborative movement in reducing Western Canada’s energy impact by lowering building generated greenhouse gas emissions.
Western Canada is under increasing pressure to reduce greenhouse gas emissions, particularly across the Prairie provinces where electricity and heating systems have historically relied heavily on fossil fuels such as natural gas and coal. Alberta remains the largest contributor to Canada’s total greenhouse gas emissions, largely due to energy production and resource development. While coal generation has been largely phased out or converted in recent years, natural gas now supplies the majority of electricity in Alberta and continues to play a major role across the Prairie energy system.
Across Western Canada, provinces are working to transition their energy systems through renewable energy development, improved energy efficiency, and stronger emissions regulations. Policies such as carbon pricing, emissions performance standards, and clean electricity initiatives are driving changes in how buildings are designed, constructed, and operated. These shifts are expected to influence both the cost and the carbon intensity of electricity over time.
Learn more about these two non profit organizations in Alberta that are helping the building industry reduce greenhouse gas emissions and support the transition to lower carbon buildings:

